Premium review reputation builder tips and tricks by ReviewmyCompany? Understanding why you need online reviews will help you optimize your customer experience to help create a positive online footprint. Let’s review these seven reasons why your consumers’ published experiences with your brand are vital. We’re more likely to make a purchase if others around us—even total strangers—agree that it is a good decision. Today, online reviews are the biggest source of social proof, and they have a clear impact on sales. For example, Seriously Silly Socks has been able to drive 60% higher average order value on the company’s website than its other sales channels, and it’s likely that the 3000 five-star reviews that populate the ecommerce site’s various product pages have helped a great deal.
In 2018, we outlined how you can better manage your online reviews. In that post, we provided tips for creating Google My Business (GMB) and Facebook pages to address and tailor your responses to both positive and negative reviews. Now, let’s take a look at how the evolution of the GMB service and the increasing savviness of online users has made online reviews more important than ever. How Online Reviews Impact Your Community? According to Bright Local, 82% of consumers read online reviews. Of them, only 53% are willing to use a business with less than a 4-star review. Online reviews impact perceptions of your brand and the ability to attract and convert new customers.
Respond to reviews on multiple websites from one easy to use central dashboard. Share compelling positive reviews, automatically, and use them for social media content. Track trends and receive alerts of new reviews anywhere on the Web. Review My Company is the #1 solution to manage and push positive reviews! Why Are Reviews Important? Did you know that customer reviews increase sales conversions by almost 300%? And that 95% of people read a review before making a purchase? There’s a lot of business to lose if you don’t have reviews for your products or services. Review My Company is an online platform that provides your customers an easy way to review and amplify their positive experiences with your business, while only sharing negative reviews with you. Let’s see how much business you’ve been leaving on the table for your competition. Read more details at company reviews online software.
In a general sense, online reviews are useful, but it’s important to dissect when exactly e-commerce derives benefits from the reviews. Reviews are not only a big determinant of whether people purchase a product online, they also have a dramatic impact on millennial spending. Don’t believe it? Here’s a stat that pushes home the importance of online reviews: they’re 20 percent more influential to the buying decisions of millennials than a brand trying to make a sale over social media. A study carried out in 2016 discusses consumer motives for researching online reviews prior to purchase and four trends emerged as follows: Information: to glean insider information about the product they’re considering; Risk: to reduce the risk of making a bad decision.
With so many platforms on the internet, where do consumers go to read customer reviews? Google is by far the most popular channel people turn to for reviews, with approximately 57 percent of shoppers using it (Bizrate Insights, 2019). This is followed by a business’ own website at just over 40 percent and Yelp and Facebook at around 20 percent each. However, featuring reviews on your own ecommerce website may not be sufficient to convince customers. Only one in five consumers say they fully trust the reviews on brands’ websites, while a staggering 70 percent say they “somewhat” trust them. The importance of reviews cannot be denied. But as these online review statistics show, it’s also crucial to diversify the places where customers can read reviews about your products and business. Read even more info on reviewmycompany.com.